WISHH

USDA’s Largest Annual Meeting Features ASA/WISHH’s Results in Emerging Markets

The U.S. Department of Agriculture (USDA) selected the American Soybean Association’s (ASA) World Initiative for Soy in Human Health (WISHH) to speak about emerging markets for U.S. feed and meat at its annual Ag Outlook Forum that focused on the “Roots of Prosperity” theme. The 94th annual Ag Outlook organizers requested ASA/WISHH Regional Director-Africa Josh … Read More »

ASA/WISHH Grows Demand for Soy-Based Poultry Feed in Ghana

The U.S. Department of Agriculture (USDA)-funded, American Soybean Association (ASA) World Initiative for Soy in Human Health (WISHH)-implemented AMPLIFIES Ghana project is improving Ghana’s poultry feed production capacity and increasing efficiency in poultry value chains. AMPLIFIES highlights the significant nexus between trade and development programs. Increased appetite for chicken in Ghana is driving industry innovation, … Read More »

WISHH Meets with Ghanaian Women Poultry Farmer leaders

The American Soybean Association’s (ASA) World Initiative for Soy in Human Health (WISHH) program is managing a U.S. Department of Agriculture (USDA) Food for Progress project in Ghana to strengthen the feed and poultry/egg industries. The project is called AMPLIFIES Ghana. A delegation of leaders from the newly formed Ghanaian Women Poultry Farmers’ Association paid … Read More »

WISHH Preps for Senegal Poultry Feeding Trials

World Initiative for Soy in Human Health (WISHH) representatives met with partners this week during the International Production & Processing Expo (IPPE) to discuss the upcoming EMP Feed poultry trials to be held in Senegal. In attendance were U.S. Soybean Export Council (USSEC) Poultry  consultant Khalid Benabdeljelil  and Dr. Sam Rochell, of the University of … Read More »

ASA/WISHH Partner’s Product Made with U.S. Soy Recommended in New Nutrition Guide

An international food and nutrition advisory organization has released a new recipe book that provides guidance on how to use Incaparina, which is made with U.S. soy and corn by World Initiative for Soy in Human Health (WISHH) partner Alimentos, S.A. in Guatemala. Alimentos markets soy-based foods and beverages to consumers of all income levels … Read More »

ASA/WISHH Committee Member Gast Travels to Cambodia and Myanmar

A North Dakota soybean grower traveled to Cambodia and Myanmar in mid-January to learn more about these two emerging markets and to meet with current and potential customers of U.S. soybeans. Matt Gast, an American Soybean Association (ASA) World Initiative for Soy in Human Health (WISHH) committee member and North Dakota Soybean Council Board Member, … Read More »

Marypat Corbett Joins ASA/WISHH as Program Specialist

Marypat Corbett recently joined the American Soybean Association (ASA) as the program specialist for the World Initiative for Soy in Human Health (WISHH).  She came to WISHH after five years with the U.S. Soybean Export Council (USSEC). where she directed the international soy food and oil marketing strategy, promoting the use of U.S. soy as … Read More »

U.S. Soybean Meal Delivered to Senegal, West Africa

A 20 ft. container of U.S. soybean meal supplied by Michigan soybean processor Zeeland Farm Services Inc. arrived at the Port of Dakar in Senegal, West Africa in early January. The World Initiative for Soy in Human Health (WISHH) ordered the shipment for use in a U.S. Department of Agriculture (USDA) funded Emerging Markets Program … Read More »

ASA/WISHH Presents Poster at Cambodian Conference

The American Soybean Association (ASA) World Initiative for Soy in Human Health (WISHH) presented a poster on the role of soybean trade in the intensification of the Cambodian livestock sector at the First International Sustainable Agricultural Intensification and Nutrition (SAIN) Conference this week. More than 140 attendees from 16 countries participated in this conference, put … Read More »

New WISHH Video Shares Results: WISHH Connects Trade and Development

ASA/WISHH’s new 2017 annual report video features the experiences of four U.S. soybean farmers and two WISHH supply chain partners who describe WISHH’s results in Africa, Asia and Latin America. WISHH Chairman Daryl Cates (IL), Vice Chairman Levi Huffman (IN), Committee Member David Lueck (MO) and ASA/USSEC Director Monte Peterson (ND) share their views on … Read More »