Leadership At Its Best
Through the years, the American Soybean Association (ASA) has developed and maintained a base of farmer leaders that effectively addresses national policy issues impacting soybean farming. Through ongoing training, a corps of state and national ASA leaders has evolved into an effective voice in Washington, D.C. in the interest of soybeans and U.S. agriculture.
The ASA leadership development program known as ASA/Syngenta Leadership At Its Best is the distinguished and specialized training curriculum that develops a key group of state and national leaders who can effectively address Congress and the media on policy issues impacting soybean farmers.
The ongoing benefits of leadership development are evidenced as state leaders utilize their training and their experiences to make a difference in American agriculture, while advancing into leadership positions on the national level. Celebrating its 22nd year, over 400 ASA members have already graduated from this program.
“This program is a great way to sharpen your communications skills, focus your commitment to agriculture, and network with influential farmers from across the nation,” said 2012 graduate Tom Price. “The education I received not only helped me personally, but has given me some tools to give back something to a way of life that has provided me so much.”
“Syngenta has the opportunity through this program to strengthen the skills of these future leaders to become strong advocates for ASA and agriculture,” said Syngenta Head of Industry Relations Rex Martin.
Leadership at Its Best 2014-15
The first phase of this program occurred in August in Greensboro, N.C. and focused on communications training with special emphasis on interpersonal skills, media training and public speaking. Second semester leadership training takes place during the ASA Board Meeting in March in Washington, D.C., and concentrates on legislative issues and agricultural concerns. Participants receive comprehensive training on communications with Congress, plus ASA policy briefings designed to fully prepare state leaders for Capitol Hill visits.
- Part 1: Aug. 11-14, 2014 in Greensboro, N.C.
- Part 2: March 8-10, 2015 in Washington, D.C.
It is important the candidate understands that if he/she makes this commitment, he/she is expected to attend the full program for each session.
ASA State Offices can select their 2014-15 candidate via the State Selection Form with a return date of Friday, May 23, 2014. For further information about Leadership At Its Best, contact Michelle Hummel at firstname.lastname@example.org.Download Candidate Criteria Download State Selection Form