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WISHH, ASA and USSEC Host Cochran Fellowship Program Trade Team in St. Louis

Mar 22, 2018

The American Soybean Association’s (ASA) WISHH Program (WISHH) hosted a U.S. Department of Agriculture (USDA)-funded Cochran Fellowship Program trade team at the ASA office in St. Louis, Mo. The Cochran Program was led by University of Missouri’s Professors Emeritus Kenneth Schneeberger and William Meyers. Team participants consisted of representatives from four associations in Vietnam, including: the Livestock Association, Leather Association, and Seed Trade Association, as well as a representative from the Office of Agricultural Affairs at the U.S. Consulate General in Ho Chi Minh City.

A key objective of the group’s visit was to understand how ASA, WISHH and the U.S. Soybean Export Council (USSEC) serve U.S. soybean farmers. WISHH’s Alan Poock and Keenan McRoberts, ASA’s Michelle Hummel and USSEC’s Ed Beaman presented to the group. Participants were particularly interested in the soybean checkoff and in association structure and function. The successful session contributed to the broader Cochran Fellowship Program objectives to strengthen and enhance trade linkages between participant countries and agricultural interests in the U.S., as well as to help participant countries develop agricultural systems necessary to meet their food and fiber needs.