Sponsorship Opportunities

ASA offers a number of unique opportunities for you to build your brand among the nation’s leading soybean growers.

Download Media Sales Kit

American Soybean Magazine

The American Soybean print and online magazine provides insights on key soybean issues, background and analysis on policy initiatives, comments from diverse thought leaders, highlights farmer and industry leaders, along with advocacy efforts, sustainability activities, and much more. Advertising in American Soybean provides a direct line of communication to soybean farmers.

Reach & Frequency

  • Issued quarterly
  • Circulation: Print magazines are shipped to all active ASA members
  • Distributed to soybean farmers, national and state leaders, and agribusiness leaders
  • An electronic version of the magazine is available to all visitors of the ASA website (soygrowers.com).

For more information on these opportunities, contact Doug Schilling at dschilling@soy.org or call 314-754-0399.

eBean News

Reach key audiences that want to stay informed about policy and advocacy by advertising in eBean News. This weekly electronic newsletter is delivered by email on Thursdays to soybean farmers, industry leaders, and other soybean supporters that have subscribed. For more information on these opportunities, contact Doug Schilling at dschilling@soy.org or call 314-754-0399.

Audio/Video & Social Media

Audio/Video

  • Dedicated episode - sponsor provides topic and guest(s)
    • 5 to 10-minute episode with ASA leadership
    • The conversation can take place via Zoom or in person.
    • The episode will be shared in the eBean News and on ASA’s social media channels.
    • This is not meant for product endorsements or ads.
    • Reels
    • TikTok videos

Social Media Distribution Package

  • Standard Social Post (Cross-Platform)
    • Includes:
    • One post shared across ASA social media platforms (Facebook, LinkedIn, Instagram, X)
    • Up to four photos or one graphic set
    • Partner tagging and coordinated messaging
    • Organic amplification through ASA channels

For more information on these opportunities, contact Doug Schilling at dschilling@soy.org or call 314-754-0399.

Events

ASA has a variety of event sponsorship opportunities available throughout the year for marketers to reach audiences of soybean growers and leaders at conferences and learning sessions held at different locations around the U.S. and in foreign countries. Some events change year to year, but annual events include Board meetings held in Washington D.C. and St. Louis, and Commodity Classic.

For more information on event sponsorship, contact Doug Schilling at dschilling@soy.org or call 314-754-0399.

Leadership Programs

The American Soybean Association has a variety of sponsorship opportunities available throughout the year for marketers to reach audiences of soybean growers and leaders at leadership training programs held at different locations around the country. Some of these leadership training programs are annually sponsored by leading agribusiness partners, but every year, there are opportunities for new programs that help train and educate farmers to better represent the U.S. soybean industry.

For more information on leadership program sponsorship, contact Doug Schilling at dschilling@soy.org or call 314-754-0399.