The National Future Farmers of America (FFA) Organization launched a new advocacy campaign called #SpeakAg on Sept. 1, 2015. Through the campaign, FFA members will be encouraged to improve their own knowledge of agriculture and sharing their stories of agriculture to their peers, community members and local officials. Educational content, recommendations for getting engaged and contests for members will be organized and promoted via #SpeakAg.

You can get involved by engaging in this FFA efforts and using your social media channels to share relevant content related to agriculture, including agriculture careers, facts about your organization, advocacy efforts, food, farmers and agriculturalists, issues facing agriculture, youth opportunities in agriculture, collaboration and community involvement.

To help make it easier for you, FFA has drafted some example posts, that you can customize based on facts about your organization. Please keep in mind that this is a social media campaign so using the #SpeakAg is critical.

The easiest way for you to engage is to simply include #SpeakAg in your already planned social media posts. FFA members are more active on Twitter and Instagram so use these outlets whenever possible. It’s a great way to support an exciting initiative to educate our next generation of agriculturalists about modern agriculture.

Twitter

1. Tweet about and at different positions within your organization to promote different ag careers.
   1. Shout out to @nationalffa summer interns! Check out our intern opportunities at ffa.org. #SpeakAg
2. Post short facts about agriculture relative to your organization/initiative.
   12. 4 million cars have been taken off the road in 2014 due to ag technology. #SpeakAg
3. Post a photo of you, or your team, engaging in the community.
4. Share a short farmer fact.
   1. Did you know that farmers make an average of 40 decisions for every growing season to ensure a good harvest? #SpeakAg
5. Promote your organization and share unique facts about how you support agriculture and ag youth.
6. Share food facts.
7. Do a #farmfactfriday.
8. Share ag facts or links to ag related articles.

Facebook

1. Post a picture of your team, or different sections, with a description of the types of jobs you have.
2. Share a video about your organization.
3. Share infographics or promotional materials.
4. Share links to different parts of your organization sites.
5. Share the story of a farmer with a picture.
6. Share external links to other companies or supporters of agriculture.
7. Share a photo of your team collaborating with other organizations, farmers, government officials, etc.
8. Share articles about agricultural topics.

Instagram

1. Post a picture of your team, or different sections, with a description of the types of jobs you have.
   1. Here’s a picture of one of employees planting a test plot… Visit [companyname.com] to learn more about jobs with our company #SpeakAg
2. Post a picture of how your organization is impacting food production.
   1. This ear of corn is used as feed for livestock. We are feeding the world one kernel at a time. #SpeakAg
3. Post a picture of a business meeting with farmers or other companies, and share about the work you are collaborating on.
4. Post a photo of you, or your team, engaging in the community.
5. Share a picture of one of your honorary farmers that you work with. Include a farmer fact.
   1. Just finished checking on John Smith’s fields. Did you know that 97% of farms are family owned? #SpeakAg