News Releases

WISHH’s New Logo Focuses on the Future of Global Opportunity for U.S. Soy Protein

March 5, 2020

The golden rays of a soybean image rise above the name launched by visionary U.S. soybean leaders two decades ago when they anticipated that U.S. soybean growers needed a catalyst in emerging markets. WISHH’s new ...

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WISHH Trade Team to Cambodia and Myanmar Yields Sales Leads

February 20, 2020

WISHH continues to collaborate with U.S. soy exporters as well as the current and potential customers in Myanmar and Cambodia that met the exporters and U.S. soybean growers who served on WISHH’s January trade team. ...

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WISHH-Led Aquaculture Feed Development Builds Demand for U.S. Soy Protein

February 13, 2020

When visionary U.S. soybean growers founded WISHH 20 years ago, they anticipated the global trend of protein playing an essential role in human nutrition. Their vision also built an important foundation for WISHH’s work today, ...

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African Poultry, Egg Farmers Gain Knowledge on U.S. Soy Advantage

February 6, 2020

WISHH supports growth of the local poultry and feed industries by connecting attendees with the necessary technical, financial and buying resources to grow their businesses. They recently hosted a trade team including a recent U.S. ...

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WISHH Trade Team Connects U.S. Soy Protein for Foods & Feeds

January 30, 2020

ASA WISHH’s January trade team to Cambodia and Myanmar is building on WISHH’s ongoing work with current and potential customers of U.S. soy for both human food and livestock feeds. In Myanmar, WISHH is growing ...

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